Aberdeen provides intent-based marketing and sales solutions that deliver performance improvements in advertising click through rates and sales pipeline resulting in a measurable ROI. Our intent data is the largest scale, most accurate and highly targeted in the market. We don’t force clients to buy more software; our products plug into clients’ existing marketing and sales tech stack via data feeds, embedded analytics and apps. For clients seeking a full service approach, we offer intent targeted advertising and cost per lead programs.

C-Suite On Deck

We spoke with Gary Skidmore, the CEO of the Aberdeen Group, and asked him to share his insights on lead velocity and marketing performance.  Gary has a well-established track-record of innovation in marketing acceleration from his time as a small business entrepreneur, global company executive and ...

Events

Related News

ABERDEEN BEHAVIORAL TECHNOGRAPHICS IS NOW LIVE

Aberdeen | September 23, 2019

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Aberdeen announced Aberdeen Behavioral Technographics – the industry’s first install (technographic) data that actively measures technology in use. Legacy technographic data only provides a single yes/no estimate as to whether a company uses a specific technology. Aberdeen Behavioral Technographics is the first to measure technology usage down to company location, number of users and pains and priorities of the usage. In numerous tests, Aberdeen Behavioral Technographics has proven t...

Read More

ALION SCIENCE AND TECHNOLOGY IS PROUD TO ANNOUNCE THAT IT HAS BEEN RANKED IN WASHINGTON TECHNOLOGY'S LIST OF 2020 TOP 100 FEDERAL CONTRACTORS

Alion Science and Technology Corporation | September 19, 2020

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Alion Science and Technology is proud to announce that it has been ranked in Washington Technology's list of 2020 Top 100 Federal Contractors and Alion was also ranked in Washington Business Journal's List of Largest Private Companies in Greater D.C. Alion ranked 36 on Washington Technology's list and 21on Washington Business Journal's list, respectively. "Alion is proud to be included in these industry rankings and for being recognized among the best of the best. We have ag...

Read More

BLACKBERRY STRENGTHENS SECURITY PORTFOLIO FOR GOVERNMENT AND REGULATED INDUSTRIES, BY ACHIEVING NIAP CERTIFICATION FOR BLACKBERRY UEM

BlackBerry Limited | September 18, 2020

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BlackBerry Limited (NYSE: BB; TSX: BB) today announced that BlackBerry® Unified Endpoint Manager (BlackBerry UEM) has achieved certification from the National Information Assurance Partnership (NIAP), a U.S. government initiative which oversees the evaluation of commercial cybersecurity products for use in U.S. national security systems. The NIAP certification further strengthens BlackBerry's portfolio of certified security solutions for the government sector, as well as regulated ...

Read More

ORACLE ANNOUNCES A MAJOR EXPANSION OF ORACLE GOVERNMENT CLOUD WITH THE ADDITION OF NATIONAL SECURITY REGIONS FOR IC AND DOD CUSTOMERS

Oracle | September 17, 2020

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To support growing customer demand, Oracle today announced a major expansion of the Oracle Government Cloud with the addition of National Security Regions for US Intelligence Community (IC) and Department of Defense (DoD) customers. These regions were developed to address IC and DoD needs at DISA Impact Level 6, Secret and Top Secret security levels, with capabilities including strong encryption, in-depth auditing, and robust security controls. Oracle National Security Regions support both ICD 7...

Read More
news image

ABERDEEN BEHAVIORAL TECHNOGRAPHICS IS NOW LIVE

Aberdeen | September 23, 2019

Aberdeen announced Aberdeen Behavioral Technographics – the industry’s first install (technographic) data that actively measures technology in use. Legacy technographic data only provides a single yes/no estimate as to whether a company uses a specific technology. Aberdeen Behavioral Technographics is the first to measure technology usage down to company location, number of users and pains and priorities of the usage. In numerous tests, Aberdeen Behavioral Technographics has proven t...

Read More
news image

ALION SCIENCE AND TECHNOLOGY IS PROUD TO ANNOUNCE THAT IT HAS BEEN RANKED IN WASHINGTON TECHNOLOGY'S LIST OF 2020 TOP 100 FEDERAL CONTRACTORS

Alion Science and Technology Corporation | September 19, 2020

Alion Science and Technology is proud to announce that it has been ranked in Washington Technology's list of 2020 Top 100 Federal Contractors and Alion was also ranked in Washington Business Journal's List of Largest Private Companies in Greater D.C. Alion ranked 36 on Washington Technology's list and 21on Washington Business Journal's list, respectively. "Alion is proud to be included in these industry rankings and for being recognized among the best of the best. We have ag...

Read More
news image

BLACKBERRY STRENGTHENS SECURITY PORTFOLIO FOR GOVERNMENT AND REGULATED INDUSTRIES, BY ACHIEVING NIAP CERTIFICATION FOR BLACKBERRY UEM

BlackBerry Limited | September 18, 2020

BlackBerry Limited (NYSE: BB; TSX: BB) today announced that BlackBerry® Unified Endpoint Manager (BlackBerry UEM) has achieved certification from the National Information Assurance Partnership (NIAP), a U.S. government initiative which oversees the evaluation of commercial cybersecurity products for use in U.S. national security systems. The NIAP certification further strengthens BlackBerry's portfolio of certified security solutions for the government sector, as well as regulated ...

Read More
news image

ORACLE ANNOUNCES A MAJOR EXPANSION OF ORACLE GOVERNMENT CLOUD WITH THE ADDITION OF NATIONAL SECURITY REGIONS FOR IC AND DOD CUSTOMERS

Oracle | September 17, 2020

To support growing customer demand, Oracle today announced a major expansion of the Oracle Government Cloud with the addition of National Security Regions for US Intelligence Community (IC) and Department of Defense (DoD) customers. These regions were developed to address IC and DoD needs at DISA Impact Level 6, Secret and Top Secret security levels, with capabilities including strong encryption, in-depth auditing, and robust security controls. Oracle National Security Regions support both ICD 7...

Read More

Resources

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Emerging Technology, Government Business

DIGITAL TRANSFORMATION IN FEDERAL AGENCIES

Whitepaper

resource image

Emerging Technology, Government Business

ACTIVE DATA GOVERNANCE METHODOLOGY

Whitepaper

resource image

Emerging Technology, Government Business, Cybersecurity

What System Integrators need to know to address U.S. Federal Government ICT requirements

Whitepaper

resource image

Emerging Technology, Government Business

How System Integrators address evolving Government ICT

Whitepaper

resource image

Emerging Technology, Government Business

DIGITAL TRANSFORMATION IN FEDERAL AGENCIES

Whitepaper

resource image

Emerging Technology, Government Business

ACTIVE DATA GOVERNANCE METHODOLOGY

Whitepaper

resource image

Emerging Technology, Government Business, Cybersecurity

What System Integrators need to know to address U.S. Federal Government ICT requirements

Whitepaper

resource image

Emerging Technology, Government Business

How System Integrators address evolving Government ICT

Whitepaper

Events

C-Suite On Deck

We spoke with Gary Skidmore, the CEO of the Aberdeen Group, and asked him to share his insights on lead velocity and marketing performance.  Gary has a well-established track-record of innovation in marketing acceleration from his time as a small business entrepreneur, global company executive and ...