Facebook closes political ads loophole ahead of U.S. presidential election

Facebook Inc (FB.O) said on Tuesday it would affix labels to political ads shared by users on their own feeds, closing what critics have said for years was a glaring loophole in the company’s election transparency measures. The world’s biggest social network has attached a “paid for by” disclaimer to political ads since 2018, after facing a backlash for failing to stop Russia from using its platforms to influence the 2016 U.S. presidential election. But the label disappeared once people shared the ads to their own feeds, which critics said undermined its utility and allowed misinformation to continue spreading unchecked.

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