Google bars elections ads from using political leanings, voter data

Google | November 21, 2019

Google bars elections ads from using political leanings, voter data
Alphabet Inc’s Google will stop giving advertisers the ability to target election ads using data such as public voter records and general political affiliations, the company said in a blog post on Wednesday. The move coincides with pressure on social media platforms over their handling of political advertising ahead of the U.S. presidential election in 2020. Google said it would limit audience targeting for election ads to age, gender and general location at a postal code level. Political advertisers also can still contextually target, such as serving ads to people reading about a certain topic.

Spotlight

The next decade will bring critical challenges to the United States and our federal government: to take on bigger, more wickedly complex policy problems at the same time that unrelenting fiscal pressures demand a smaller and more efficient government workforce. Health care reform, global environment and health, and financial oversight reform are merely some of the more recent additions to the policy list.

Spotlight

The next decade will bring critical challenges to the United States and our federal government: to take on bigger, more wickedly complex policy problems at the same time that unrelenting fiscal pressures demand a smaller and more efficient government workforce. Health care reform, global environment and health, and financial oversight reform are merely some of the more recent additions to the policy list.

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