Qualtrics Emphasizes Engagement to Administer COVID Vaccine

Governments around the world are preparing for a project unprecedented in scale for most of them: the dissemination of a COVID-19 vaccine to as many people as possible. After helping governments meet earlier challenges of the pandemic, such as contact tracing and the transition to telework, several software companies have announced new products to help manage rollout of the forthcoming vaccine. The latest company to do so, the customer research company Qualtrics, is betting that success will depend upon consistent, quality citizen engagement.